Metropolitan State University

NPM 650 : Resource Development and Strategic Communications

A. Course Description
Credits: 4
Lab Hours/ Weeks: Corequisites: None
Lecture Hours/ Week :  
MnTC Goals: None
 
Resource Development and Strategic Communications combines fundraising and organizational communications as aspects of a strategic approach to funding and extending the reach of nonprofit and public organizations. Fundraising includes grant writing and the full range of other fund raising channels: events, donor campaigns, corporate partnerships, and other mechanisms. Communications strategy includes developing a corporate persona, establishing a corporate brand, and telling the story of the organization's contribution to the public good.
B. Course Effective Dates: 08/21/2010 - Present
C. Outline of Major Content Areas:
See Course Description for major content areas.
D. Learning Outcomes (General)
    None
E. Learning Outcomes (MN Transfer Curriculum)
This contains no goal areas.
G. Special Information
None