Page Name: Give the event a proper name and date. (Example: Haunted Metro 10-30-2015)

Page Title: Give the event an appropriate title (treat it like a headline). (Example: Join Metropolitan State University on Oct. 30 for Trick-or-Treating and Haunted Metro)

Summary: is a short description of the event (approx. two lines).  Pay attention to Metropolitan State standards and guidelines.

Event Description: is the longer description and specifics about the event.

Screen Capture of Event Page Schema

Event Start Date: today's date (select by clicking the calendar icon)

Event End Date: is not required. Enter a date if the event is longer than one day.

Event Start Time: is not required. (Select by clicking the clock icon/dropdown.)

Event End Time: is not required. (Select by clicking the clock icon/dropdown.)

Screen Capture of Event Start Date

Address 1/Address 2/City/State/Zip: Be sure to enter the location and include a building/room number if possible. 


  • Address 1: Saint Paul Campus, Founders Hall, L119
  • Address 2: 700 7th Street East (This is important because this is one of the reference points for Google Maps)
  • City: Saint Paul
  • State: MN
  • Zip: 55106

Additional Sidebar Heading 1-3: Use this space to enter "events", times and/or locations within an event (see example).

SEO (Search Engine Optimization):

Browser Bar Title: Re-enter the page title (headline).

Meta Description: Re-enter the short/two-line description

Keywords: Enter words from the event that could be picked-up in an Internet browser "search". Always include Metropolitan State University and Metropolitan State.

Screen Capture of SEO screen

Categorize the event so it views properly on other calendars for specified audiences.

Screen Capture of Categorize the event

Page View: Check to see if the event is viewing properly.

Screen Capture of Page View tab