Sexual Assault Awareness Month: Denim Day

  • Wednesday, April 24, 2019

Commemorate the 20th annual Denim Day April 24, 2019 with millions of people across the world who will wear jeans with a purpose, support survivors, and educate themselves and others about all forms of sexual violence.

For the past 20 years, Peace Over Violence has organized its Denim Day campaign on a Wednesday in April in honor of Sexual Assault Awareness Month. The campaign began after a ruling by the Italian Supreme Court where a rape conviction was overturned because the justices felt that because the victim had worn tight jeans she must have helped the person who raped her remove her jeans, thereby implying consent. The following day, the women in the Italian Parliament came to work wearing jeans in solidarity with the victim. 

Peace Over Violence developed the Denim Day campaign in response to this case and the activism surrounding it. Since then, wearing jeans on Denim Day has become a symbol of protest against erroneous and destructive attitudes about sexual harassment, abuse, assault and rape.

In this sexual violence prevention and education campaign we ask community members, elected officials, businesses and students to make a social statement with their fashion statement by wearing jeans on this day as a visible means of protest against the misconceptions that surround sexual violence.

At Metropolitan State University there will be tables with information and materials in the Library and Learning Center, the Student Center, and in Founders Hall reception area. Contact Sam Poindexter at the Women's and LGBTQ+ Resource Center for more information,, 793-651-1544.