About this program
The minor in public relations gives students the opportunity to develop competence in oral, written and visual communication as well as the critical thinking skills necessary to make strategic choices while developing communications campaigns. Students are introduced to a core set of skills and theories, best practices in communication, and professional standards relevant to the practice of public relations.
The minor in public relations gives students the opportunity to develop competence in oral, written and visual communication as well as the critical thinking skills necessary to make strategic choices while developing communications campaigns. Students are introduced to a core set of skills and theories, best practices in communication, and professional standards relevant to the practice of public relations.
Note: This minor may be combined with the Professional Communication-Organization Track, but not with the Professional Communication-Public Relations Track.
Student outcomes
Students will acquire skills in:
- Formative and evaluative research
- critical analysis
- strategic planning
- oral, written, and visual communication